Performance Marketing 101: How To Deliver More Than Your Objective
Adrian Hermansyah
Description
Review
Tentang Trainer
Adrian Hermansyah
Ast. VP - Digital Marketing BCA
4.8 (0 Penilaian)
Adrian Hermansyah adalah Professional Digital Marketer dari salah satu industry perbankan ternama di Indonesia. Adrian Hermansyah meruapakan Digital marketer expert khususnya dibidang communication & campaign strategy, social media & display advertising, media planning, budgeting, analytical skill, integrated marketing, event management.
Deskripsi Training
1j 40m • Marketing • Tanggal Rilis: 02/01/2021
Training ini menjelasakan secara detail tentang bagaimana platform/channel performance marketing bekerja yang berorientasi pada return on investment dan kontribusi riil terhadap perkembangan bisnis. Dalam training ini juga membahas tentang strategi performance marketing yang meliputi Cost Per Click (CPC), Cost Per Sales (CPS), Cost Per Lead (CPL), dan Cost Per Acquisition (CPA).
List of training material
4 Chapter • 18 Material • 1 hour(s) 32 minute(s)
BAB 1: Introduction to Performance Marketing
4 Material
17 minute(s)
Definisi Peformance Marketing
Bagaimana Cara Kerja Performance Marketing
Faktor Pendukung Performance Marketing
Kuis BAB 1
BAB 2: Performance Marketing Strategy
5 Material
17 minute(s)
Cost per Click
Cost per Sales
Cost per Lead
Cost per Acquisition
Kuis BAB 2
BAB 3: Performance Marketing Channel
5 Material
19 minute(s)
Native Advertising
Sponsored Content
Social Media Advertising
Search Engine Marketing
Kuis BAB 3
BAB 4: Memulai dan Mengukur Performance Marketing
4 Material
39 minute(s)
Tips memulai performance marketing
Mengukur dan Mengevaluasi Performance Marketing
Kuis BAB 4
Tes Akhir
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